This publication is the result of the work done in the project Impact 2.0 between 2010 and 2011, coordinated by Fundación Comunica, supported by APC and financed by IDRC. From the participant projects, it can be concluded that the most successful uses of web 2.0 and online social networking to connect research and policy were those that involved the public in campaigns and consultations.
Facebook is not just a way to get back in touch with old classmates from school or see what your “friends” are up to. Activists around the world are taking advantage of this new virtual space to expand their reach and establish more immediate and interactive contact with individuals and organisations from an ever wider range of backgrounds. ITeM, an APC member in Uruguay, talked with APCNoticias about how it is using this web-based tool, and shared some practical advice for others...